Rockmaster

ROCKMASTER is the comprehensive service offering for construction machinery by Oppermann und Fuss. In my role as Art Director at Creative Minds, I holistically managed the project from initial conception through to technical implementation. The responsive one-page website combines a modern layout with abstract, polygonal rock illustrations, while subtle micro-interactions lend the appearance a sense of technical precision. The technical implementation was strictly focused on high performance and accessibility to guarantee reliable access even in regions with limited network infrastructure. Accompanying the digital launch, a brochure featuring a striking accent color was created to effectively complement the ROCKMASTER brand identity in print.