Fielmann Product Catalog

In my first project as a UI/UX Designer at Fielmann, I designed an iPad app that supports opticians during consultations and the selection of suitable eyewear frames. From the very beginning, we developed the application through continuous user research and testing directly with the target audience to create a highly efficient tool for their daily work. By introducing a design system specifically tailored for precision tools, we were able to optimize in-store processes and noticeably enhance the customer experience.